I approached the counter to learn more and was met by Founder and Owner, Moses Oqueli. With his bright smile and impeccable sense of style, Moses and I chatted about his business and products. Before I walked away, he offered me a cup of Cafe de Olla coffee and a locally-made concha (Mexican-style sweet bun), on the house. His generosity was easy and genuine. I knew I had to come back to learn more.